An experienced Product Marketing Manager is required to join a busy team based from our client’s Head office in Plymouth.This is an exciting opportunity for an individual to take responsibility for promoting core marine electronics brands including Garmin, Raymarine, Simrad/B&G and Furuno.
You will be responsible for ensuring products are correctly positioned and presented to both trade customers and sales force. The successful candidate will be astute in recognising which products sell best, highlighting trends and developing promotional/pricing strategies.
Ideally you will have a degree level education and a marketing rather than technical focus with previous marine industry experience.
You will be required to attend various promotional events, Boat Shows and Supplier presentations.
Key responsibilities include:
• Develop comprehensive marketing strategy for core marine electronic brands
• Work with manufacturers to understand their product and promotional strategies to leverage within your own campaigns
• Work closely with the creative team to produce marketing materials to assist the sales team and resellers, providing content for B2B website, newsletters and social media
• Monitor product reports to detect trends and take corrective action
• Work alongside Purchasing to set up new products and manage stock levels
Negotiable based on experience.
Please send a CV that has been tailored to reflect the job criteria above via the 'Apply Here' button below. Once you have submitted your CV if you require further information please contact Clare Powell on 02382 024 278